Welcome to Good News York, Episode 134!
In this episode, host Matt Masur sits down with Carrie Welch, Launch Director for the Center for the Creator Economy at Syracuse University. Discover how Syracuse is pioneering the first academic program of its kind, designed to empower students in the booming creator economy. Carrie shares insights on bridging business and creativity, the evolution of content creation, and how students are learning to monetize their passions with real-world skills.
We discuss the rapid changes in technology, the impact of AI and algorithms on content, and the importance of teaching negotiation, PR, and business fundamentals to the next generation of creators. Plus, hear about the unique partnerships between academia and industry, the rise of micro-influencers, and the future of work in a digital world.
Whether you’re a student, educator, entrepreneur, or content creator, this episode is packed with inspiration and practical advice for thriving in today’s creator-driven landscape.
⏰ Chapters & Timestamps:
00:00 – Introduction & Welcome
00:09 – Meet Carrie Welch: Launch Director, Center for the Creator Economy
00:38 – The Vision Behind the Center & Its Unique Academic Approach
03:43 – How Business and Communications Merge in the Creator Economy
07:10 – Student Empowerment: Monetizing Content & Real-World Skills
11:43 – Building Industry Partnerships & Student-Led Initiatives
15:20 – Demystifying Algorithms, AI, and Social Media Trends
20:45 – The Changing Nature of Work & Preparing for the Future
27:02 – Micro-Influencers, Brand Collaboration, and Social Selling
30:00 – Resources, Enrollment, and How to Get Involved
33:52 – Final Thoughts & Wrap-Up
🔗 Useful Links:
Good News York: www.goodnewsyork.com
Growth Mode Tech: www.growthmodetech.com
OfficeCalling.com – The most cost-effective, human supported, business phone solution out there!
💡 Sponsored by Ads on the Go
A special thanks to our sponsor, Ads on the Go! Reach your audience with smarter, more effective mobile advertising—learn more at www.getadsonthego.com.
👍 If you enjoyed this episode, please like, subscribe, and hit the notification bell for more inspiring stories and expert insights from the world of business, technology, and the creator economy!
